Born Digital Book Launch Event Design
Client: Tang Institute, Phillips Academy
Type: Experiential Design
Location: Kemper Hall, Phillips Academy, Andover, MA
John Palfrey’s book Born Digital takes a look at the first generation of humans to have digital exposure from their birth and what that will mean over the next decades. This second edition was launched at Kemper Hall and Phillips Academy, where Palfrey is head of school, and had a panel comprised of Andover and public school students. The event was organized by the Tang Institute at Andover, which encourages students to draw connections between online and offline learning.
The Tang Institute wanted us to transform an assembly hall into a space that reflected the the panel’s discussion. We took advantage of three projectable spaces, using one as the primary driver of content/theme, one as an interactive social media aggregator that audience members could use to take part in the discussion, and a wall that provided information about how the audience could become involved.