Thinking Out Loud

Drake leads nonprofit seminar for Dutchess Chamber

Drake leads nonprofit seminar for Dutchess Chamber


December 4, 2018   |   Identity

When we went from working for a multinational to running our own company, we very suddenly understood that you have to let people know what you want to do if you want any chance of doing it for them.

Giving that our jobs have always centered around communicating ideas, that probably shouldn’t have been a shock for us. But we were young and naive, and we thought that since our work was good that should be enough.

It isn’t enough.

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The nature of taking a break to clear your head

The nature of taking a break to clear your head


September 12, 2018   |   Identity

I’ll admit that from time to time, I drop what I’m doing and scroll through social media. Am I the only one?

Didn’t think so.

Our approach to Winnakee Land Trust’s visual identity will entice you into real world nature instead.

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We think cows are a big deal

We think cows are a big deal


July 26, 2018   |   Identity

Hudson Valley Fresh farmers all agree on one thing. You don’t take on dairy farming as just a job. The hours are long and because you’re caring for living, breathing animals, everything is on their terms. You do this because you love it.

And this small cooperative of educated, intelligent, and dedicated farmers produces some of the finest quality, healthiest milk in the country. That’s a scientific measurement, not an opinion.

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Celebrating V20

Celebrating V20


February 10, 2018   |   Experiential, Identity

The real privilege of working with organizations like VDAY is the countless number of people they help and even save, but it’s also a pretty big privilege to get to design a store window at ABC Carpet & Home in New York City.

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How to stop traffic

How to stop traffic


January 9, 2018   |   Experiential

Alex and I share a trait with our dogs: we’ll offer you unconditional love if you’ll feed us. Maybe that’s why we keep getting fun diners to design.

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