Designing the Mechanical Raven Logo

Designing the Mechanical Raven Logo


December 10, 2025   |   Graphic Design, Identity

Designing the Mechanical Raven logo with founder Megan Carter started as an act of mapping: ideas, instincts, contradictions. The raven carries a long cultural history in theater and the arts, often symbolizing insight, intelligence, and the ability to move between worlds.

Short, easy words for strong messages

Short, easy words for strong messages

This morning during my scroll through the Economist app, this quote by A. A. Milne popped up:

It is more fun to talk with someone who doesn’t use long, difficult words but rather short, easy words like ‘What about lunch?’

We think this is a sound communication strategy so that’s what we did when Family Services asked us to create a series of short films about their programs.