identity systems Archives - Drake Creative

Posts Tagged "identity systems"

Happy 40th Birthday to DCTC

November 28, 2022 | Identity, In the Media, Uncategorized

Dutchess County Transportation Council Unveils New Logo; Celebrates 40 Years; Receives National Recognition

Published: 11/23/2022 • https://www.dutchessny.gov/42309.htm

Poughkeepsie … The Dutchess County Transportation Council (DCTC), the designated Metropolitan Planning Organization (MPO) for Dutchess County, has developed a new logo and tagline, Better ways from here to there, that together express its continued focus on serving the transportation planning needs of Dutchess County.

Listen to your own people and you’ll stand out

September 23, 2022 | Communications Strategy, Design Thinking, Identity

I’m going to say something I repeat over and over again when talking about brand and communications strategy. If you want to stand out from the crowd, you have to be true to yourself.

Following your fear in the design process

May 14, 2019 | Design Thinking

Stryker Theater, PIT NYC, image credit Peoples Improv Theater

The back wall of the Peoples Improv Theater (The PIT) in New York says in large letters: Follow the Fear.

The critical importance of not knowing

March 4, 2019 | Design Thinking, Identity

Image credit: Blindfolded Girl by barnimages.com

The first review for the current run of my solo show came in a week ago, and it’s a problem for me.